Every new window cleaning business faces the same struggle to build clients, advertise their services, and establish a system for their business. One of the biggest challenges you might face along the way is staying competitive with other window cleaning companies in your area. It is hard to justify a price drop for your services when you do not have enough clients to pay your bills. Nevertheless, there are some creative ways you can remain competitive with your window cleaning pricing and still turn a profit at the end of the day.
There are many different ways to save on business expenses. You could invest in a more fuel efficient vehicle. You can adjust your route so you use less gas getting in between jobs. You could stock up on window cleaning supplies when they are on sale so you have less to pay for it in the long run. Once you find creative ways to save on your business costs, you will be able to charge last year customers and still maintain your profit margin. This will generate even more business for you and ultimately lead to a better return on investment.
Most clients are happy to pay a new window cleaning business the same amount of money they paid for their previous services. Unless your potential client says that he feels he overpaid for his services, ask what the old price was and say that you can match it. This may be more than what you were originally going to quote, which will help make up for times when the price is less than what you wanted to quote.
Believe it or not, it is possible to bid too low on a job, to the point that a client will think that you cannot do good work. Rather than scaring off your clients with low bidding strategies, you can talk to other window cleaning companies in the area about what they charge. You may ask a friend to do this to the other window cleaning companies do not know they are giving information to their competition. Pay attention to their advertisements as close as possible so you know what you’re up against.
It may take some time to master the art of window cleaning pricing, but once you do, you will be able to confidently beat out your competition.